SIZE:
This means a lot more than the opportunity to add more stuff. Screen size affects all aspects of design, especially navigation. Desktop apps can support fixed navigation bars, while mobile is generally limited to pull-out menus. This is quite effective for discoverability, since users may find new sections, they didn’t previously know about. For example, did you know eBay sells motors and other car parts? If you use their mobile app, you’d have to go out of your way to learn that. Mobile apps must conserve screen space everywhere they can, so you must be aware of which elements are important enough to show. Two interesting trends arose from this obstacle: minimalism and the hamburger menu. Both were so successful, they seeped into desktop design as well, where they’re stylistic choices rather than necessities. FUNCTIONALITY: Judging by the results of a Gallup Panel survey, user prefer desktop apps for longer, more involved tasks. One reason: mobile screens limit the number of functions available at once. That’s one reason why Adobe opted for a hybrid Photoshop Mix app instead of porting all of Photoshop to mobile. Mobile works for short spurts and quick tasks that come up in the moment (think price comparisons or proving your friend wrong about who plays the Hound in GoT). When longer tasks come up, users would rather find a seat and settle in to desktop apps with more functions, more content, and more special features.
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AuthorMantej Gill Archives
May 2023
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